descrizione del lavoro

For a multinational sporting goods retailer with over 1400 stores in 45 countries, we are looking for a:

CRO SPECIALIST

You will be part of the CX Team and will be paving the way of our CRO Strategy. You will be assisted in your daily job with a network of developers with different skill sets and backgrounds as well as CX leader, UX designer, 1 data analyst, 2 web analysts, product owners and several e-merchandisers.

Main Responsibilities :

Work closely with the User Experience Leader to enhance user experience using CRO process;

Perform a CRO Audit of the ecommerce platform;

Continuous research and analysis of user journeys through quantitative and qualitative data (session recordings, surveys, heat map, scrollmap,...) in order to detect optimisation opportunities;

Deliver a pipeline of AB & MVT tests using prioritization model to constantly challenge the existing UX;

Work with UX/UI Designers, UX researchers and Product owner(s) in order to deliver UX optimized design;

Work across different CRO tools from analysis to implementation of your solutions.

Requirements :

Proven experience in analytics, website management and the end to end conversion rate optimisation process;

Extensive experience in managing, planning and executing A/B and MVT testing;

Strong abilities within Google Analytics;

Proven experience in CRO tools (eg: Contentsquare, DynamicYield preferably).

At least 4 years of CRO Experience


LOCATION: LISSONE - MB (moving to Milan in 2023)

CONTRACT TYPE: PERMANENT