Job Description: Digital Marketing, Sales, Administrative AssistantOverviewWe are seeking a motivated and detail-oriented Digital Marketing, Sales, Administrative Assistant to support our Marketing and Sales departments. This role combines digital marketing execution, sales support, and administrative duties, making it essential to the smooth operation of our team and to driving business growth. If you are passionate about digital marketing, customer engagement, and administrative excellence, we’d love to hear from you!Key ResponsibilitiesDigital Marketing Support • Social Media Management: Assist in developing, scheduling, and managing social media content across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) to build brand presence and engagement. • Content Creation: Create, edit, and publish content for digital channels, including social media posts, blog articles, newsletters, and website updates, ensuring alignment with our brand voice. • Campaign Coordination: Support digital campaigns from setup to launch, including social media ads, Google Ads, and email marketing campaigns. Coordinate with team members to ensure timely delivery of all campaign assets. • Analytics and Reporting: Track and analyze digital marketing metrics using tools like Google Analytics and social media insights to measure campaign effectiveness and suggest improvements. • SEO SEM Support: Conduct keyword research and support SEO efforts through on-page optimization and website updates. Assist in SEM campaigns, including managing and optimizing Google Ads. • Email Marketing: Help create and distribute email campaigns, segment email lists, and optimize email content to increase engagement and drive conversions.Sales Support • Lead Generation and Outreach: Assist in identifying potential leads through digital channels and initiate outreach efforts to generate interest in our products and services. • Sales Material Preparation: Support the preparation of sales presentations, promotional materials, and customized proposals to ensure effective communication of our offerings. • CRM and Data Management: Maintain and update the CRM with client and lead information, ensuring data accuracy and aiding the Sales team in tracking progress and follow-ups. • Customer Engagement: Serve as a liaison between the Marketing and Sales teams to nurture leads and support the sales process through email and phone communications, promoting a positive customer experience. • Sales Reporting: Collaborate with the Sales team to track, analyze, and report on sales performance, helping to identify trends, opportunities, and areas for improvement.Administrative Responsibilities • Daily Departmental Operations: Oversee daily administrative tasks, including scheduling meetings, managing calendars, organizing files, and maintaining departmental communications. • Database and Documentation Management: Update and maintain databases, spreadsheets, and records with financial, statistical, and non-financial information relevant to marketing and sales activities. • Event and Campaign Coordination: Assist with planning and logistics for events, promotional activities, and webinars, supporting both marketing exposure and lead generation efforts. • Client and Team Communication: Coordinate communication with clients and internal teams to ensure alignment on project timelines, client needs, and campaign objectives. • Inventory and Supplies Management: Ensure the availability of marketing and sales materials by managing inventory, ordering supplies, and coordinating with external vendors as needed.Requirements and Skills • Proven experience in digital marketing, sales support, or a similar role. • Strong organizational skills, with the ability to multi-task and manage priorities effectively. • Excellent written and verbal communication skills with a customer-focused approach. • Knowledge of digital marketing strategies, CRM software, and social media platforms. • Familiarity with MS Office and marketing software, such as Google Analytics, CRM systems, Canva, or Adobe Suite. • Analytical skills to interpret data and provide insights to enhance campaign performance and sales strategies. • Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.If you’re passionate about digital marketing, sales, and administration, and thrive in a fast-paced environment, apply today to join our team and contribute to our growth and success!
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